The restaurant was designed in an industrial style design. The design was suggested based on the new visual identity of the restaurant.

SaraNouva Restaurant was founded in 2014 by two local Saudi Ladies, Sara and Nouf and this is where the name of the restaurant SaraNouva came from. When the first SaraNouva burger was created, it took a lot of experimentation in the kitchen with fresh ingredients to have a tasty patty and delicious special sauce. Sara and Nouf started selling their burger through Instagram, and after two years they opened their first SaraNouva branch in 2016 located in Aqrabiah Area, in Khobar city, with 12 employees. The menu has expanded and now the branch is selling a variety of delicious burgers that are made from high quality fresh ingredients